FASHION CULTURE IN BANARAS

Varanasi, also known as Banaras, has a rich fashion culture deeply rooted in tradition, particularly with its renowned Banarasi silk sarees and other handcrafted textiles. While the city embraces both traditional and modern styles, it’s known for its elegant and sophisticated attire, especially the Banarasi silk

Traditional Fashion:

Banarasi Sarees: The most iconic symbol of Banaras' fashion heritage, Banarasi sarees are known for their luxurious silk, intricate gold and silver zari work, and elaborate designs often inspired by Mughal art and nature. These sarees are often considered heirlooms and are frequently worn by women at weddings, festivals, and other important occasions. Different types of Banarasi sarees exist, including Katan silk, Organza, Georgette, Brocade, Tissue, Cutwork, and Butidar, each with its unique characteristics and weaving styles.

Other Traditional Attire: Men often wear dhotis and kurtas, while women may be seen in sarees or salwar kameez. 

A. Kurtas and Suits: Many women in Banaras also prefer to wear traditional suits, which consist of a kurta (tunic), salwar (loose trousers), and a dupatta (scarf).

B. Dhoti and Kurta-Pyjama: Traditionally, men in Banaras often wear dhotis or kurta-pyjama, especially during religious ceremonies and cultural events

Religious Attire: Saints and priests can be seen wearing saffron dhotis and veshtis, reflecting the city's spiritual significance. 

Modern Influences:

Western Wear: The youth of Banaras has embraced modern fashion trends, with jeans, trousers, shirts, and other western-style clothing becoming increasingly common.

Fusion Wear: Designers are experimenting with blending traditional Banarasi textiles with contemporary designs and silhouettes, creating fusion wear that appeals to a wider audience. Examples include using Banarasi silk in lighter fabrics like organza and georgette or incorporating traditional motifs into modern outfits.

Celebrity Endorsements: Bollywood stars and fashion influencers have embraced Banarasi silk sarees and other Banarasi-inspired outfits, contributing to their resurgence in popularity and making them a staple in high fashion.

Sustainable Fashion: With a growing awareness of sustainability, there's a renewed interest in handcrafted textiles like Banarasi sarees, which are known for their durability and timeless appeal

Foreign Tourists: Tourists are often seen in dhoti pants and cotton shirts with religious symbols, blending with the city's aura. Varanasi is a popular tourist destination, attracting visitors from around the world, and this has also influenced local fashion trends, with some embracing a blend of traditional and modern styles

Key Aspects of Varanasi's Fashion:

Handloom and Handicrafts: Varanasi is a hub for handloom and handicraft industries, with skilled weavers and artisans creating intricate designs on silk.

Designers and Fashion Shows: Varanasi has a thriving fashion scene with designers showcasing their creations and hosting fashion shows to celebrate the city's textile heritage. 

Cultural Significance: Clothing in Varanasi reflects the city's deep-rooted traditions and spiritual values, with both locals and tourists encouraged to dress respectfully, particularly in religious areas.

Textile Industry: Banaras is a hub for textile weaving, with the Banarasi silk industry playing a crucial role in the local economy and contributing to the city's fashion identity

In essence, the fashion culture in Banaras is a vibrant tapestry woven with threads of tradition and modernity, where the timeless elegance of Banarasi sarees coexists harmoniously with contemporary fashion choices.